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HOW TO SELL INFORMATION BY MAIL
Selling information by mail is one of the most profitable business
operations in this country today. And you can start a small business
for yourself - and make it flourish.
You don't have to be a writer or have experience in running a
business. All the steps in setting up a mail order business for
yourself are simple, easy to follow, and may reap a steady second
income for you - even building up to a highly profitable full- time
enterprise. Tired of reporting to work every day? Frustrated that
you can't afford the extras that you want from life? The advantages
of your own business are endless, but most of all, you have a
feeling of accomplishment and fulfillment, as you help other people
acquire the knowledge they want - and will pay for.
You don't need to give up anything. All the tips given in the
following pages require minimum expense, can be done at home, and
need only a small - but constant - amount of your time.
What you do need is the desire to MAKE IT WORK. If you have
perseverance to follow through, and the discipline to complete each
of the steps, then youÕre well on your way to creating something
special for yourself.
WHY SELL INFORMATION?
Bookstores nowadays cater only to mass market books and paperbacks;
record stores carry only popular recording artists. Where can you
get information on a specific topic? Even specialized magazines are
limited in their scope and the information they cove r.
You can order items by mail in the safety and privacy of your own
home. You don't have to shop around at the stores, wasting time and
gasoline. And, you have a direct connection with the seller of the
information, often being able to write specific quest ions and
getting feedback - especially with newsletters and courses.
Mail order at home provides a HIGH PROFIT MARGIN. Producing written
or recorded information is inexpensive compared to the price you can
receive. You can operate with a low overhead, the business is simple
to run, and there is no middle seller. Checks co me DIRECTLY TO YOU.
WHAT CAN I SELL?
Successful people achieve because they know something special. And
specialized knowledge and "how to" are the most sought-after types
of information successfully sold by mail order.
There is an endless need for specialized information that you
probably have on hand - or can easily obtain. It offers the inside
knowledge and ideas that many people see, but you donÕt have to be
an expert to produce and sell that information.
Specialized information may be anything from a favorite set of
recipes to a list of the fastest horse tracks in the country. It can
include places to visit, such as back roads, country inns or fine
restaurants in an area. Or it can be reliable sources fo r special
goods, and tidbits of informa-tion about a special subject.
"How to" can be anything from making cornhusk dolls to finding a
good place for camping and hiking. It can be plans, instructions or
tips on how to make something, or find a special place, or achieve a
special goal. It may pertain to sports, hobbies and
self-improvement. Or it may relate directly to the hundreds of
specialty publications such as skiing, decorating or writing songs.
YOU HAVE IMAGINATION
Information is not limited to books and cassettes. It comes in many
forms. Something sold for a little money and on
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